Naked Brand Group, Inc. (NASDAQ: NAKD) News - August 1, 2018

Naked Brand Group Limited Announces Agreement with CVS Health and Launches Heidi Klum Intimates Solutions Line to Over 4,000 CVS Locations Across the United States

Essential Wardrobe and Red-Carpet-Ready Products Now Available In-Store and Online Marking the Current Largest Retail Footprint for Naked Brand Group Limited

NEW YORK- August 1, 2018 -- Naked Brand Group Inc. (NASDAQ: NAKD) (“Naked”), a global leader in intimate apparel and swimwear (the “Company” or “Naked”), has announced an agreement between its wholly-owned subsidiary Bendon Limited (“Bendon”) and CVS Health (NYSE: CVS), a leading pharmacy innovation company helping people on their path to better health. Under the terms of the agreement, Bendon’s master licensed Heidi Klum Intimates Solutions line has been featured in over 4,000 CVS locations across the United States.

The Heidi Klum Intimates Solutions line features an array of over 20 essential wardrobe and red-carpet-ready products from dressing tape and converters to strapless, backless stick on silicone bras. The brand sets a new standard in the category by fusing the fashion and cosmetics industries with a fresh and modern approach to brand positioning and packaging. The line is carried in the cosmetics department, which typically see the highest foot traffic of any department within a CVS Health location and represents the largest single retail footprint of any Naked Brand Group Limited licensed or wholly-owned brand. According to a 2018 report by Statista, retail sales value of the women’s accessories market in the U.S. totaled $31.9 billion in 2017.

Heidi Klum’s credentials as host and executive producer of Project Runway and Germany’s Next Top Model, in addition to an illustrious career as a supermodel and red carpet regular, provides her with unrivaled experience to enter the Solutions category.

“We are pleased to have launched a long-term strategic partnership with CVS Health, which has placed our high-margin Heidi Klum Intimates Solutions line in over 4,000 retail locations across the United States,” stated Justin Davis-Rice, Chief Executive Officer of Naked Brand Group Limited. “This move greatly diversifies not only our distribution base, but our product offering as well, providing the Heidi Klum Intimates line representation outside of lingerie, but in a complimentary category. In the first year, we expect significant retail sales from this relationship with a gross margin profile much higher than our traditional product lines. We look forward to further developing our commercial relationship with CVS Health to include other brands and products across our diversified portfolio,” concluded Mr. Davis-Rice.

About Heidi Klum Intimates Solutions

Heidi Klum Intimates Solutions features an array of essential wardrobe and red-carpet-ready products from dressing tape and lingerie washbags to strapless, backless stick on silicone bras. The brand sets a new standard in the category by fusing the fashion and cosmetics industries with a fresh and modern approach to brand positioning and packaging. Klum’s credentials as host and executive producer of Project Runway and Germany’s Next Top Model, in addition to an illustrious career as a supermodel and red carpet regular provides her with unrivalled experience to enter the Solutions category. The Heidi Klum Solutions collection includes Dressing Tape, Hemming Tape, Disposable Covers, Silicone Gel Covers, Wing Bra, Deep Plunge Bra, Low Back Converter, Bra Converting Clip, Adhesive Silicone Bra, Push up Pads, Clear Straps and a Lingerie Wash Bag. Shop Heidi Klum Solutions here.

About Naked Brand Group Limited:

Naked Brand Group Limited (NASDAQ: NAKD) is a leading intimate apparel and swimwear company with a diverse portfolio of brands. The company designs, manufactures and markets a portfolio of 11 company-owned and licensed brands, catering to a broad cross-section of consumers and market segments. Brands include Naked, Bendon, Bendon Man, Davenport, Fayreform, Hickory, Lovable, Pleasure State, Heidi Klum Intimates, Heidi Klum Man, Heidi Klum Swim. Naked Brand Group Limited products are available in 44 countries worldwide through 6,000 retail doors, a growing network of E-commerce sites and 61 company-owned Bendon retail and outlet stores in Australia and New Zealand. Brands are distributed through premier department stores, specialty stores, independent boutiques and third-party e-commerce sites globally, including Macy’s, Nordstrom, Saks Fifth Avenue, Harrods, Selfridges, Amazon and asos among others. For more information please visit www.nakedbrands.com.

Forward-Looking Statements:

This communication contains "forward-looking statements" within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include all statements that are not historical facts. Such statements may be, but need not be, identified by words such as “may,” “believe,” “anticipate,” “could,” “should,” “intend,” “plan,” “will,” “aim(s),” “can,” “would,” “expect(s),” “estimate(s),” “project(s),” “forecast(s)”, “positioned,” “approximately,” “potential,” “goal,” “pro forma,” “strategy,” “outlook” and similar expressions. Examples of forward-looking statements include, among other things, statements regarding future financial performance, future growth in our business, trends in our industry, product innovation and operational expansion. All such forward-looking statements are based on management’s current beliefs, expectations and assumptions, and are subject to risks, uncertainties and other factors that could cause actual results to differ materially from the results expressed or implied in this communication. Among the key factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are the following: our ability to integrate the operations of Bendon Limited and Naked Brand Group Inc.; the risk that the projected value creation and efficiencies from the transaction with Bendon Limited and Naked Brand Group Inc. will not be realized; difficulties in maintaining customer, supplier, employee, operational and strategic relationships; the possibility that a robust market for our shares may not develop; our ability to raise additional financing; our ability to anticipate consumer preferences; and the other risks and uncertainties set forth under “Risk Factors” in our Annual Report on Form 20-F for the fiscal year ended January 31, 2018. Further, investors should keep in mind that our revenue and profits can fluctuate materially depending on many factors. Accordingly, our revenue and profits in any particular fiscal period may not be indicative of future results. We are under no obligation to, and expressly disclaim any obligation to, update or alter our forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise, except as required by law.

Investor:
Naked Brand Group Limited
Joel Primus
joel@thenakedshop.com
or
MZ North America
Chris Tyson, 949-491-8235
chris.tyson@mzgroup.us

Source: Naked Brand Group Limited

Naked Brand Group Limited Provides Corporate Update on Financial and Operational Results of Proposed Acquisition Target FOH Online Corp.

Strategic Pivot by FOH Online Corp. to Mobile Platform Combined With New Enhancements Drive 26% Growth in DTC E-Commerce Net Sales to $20.2 Million for the Trailing Twelve

NEW YORK- July 26, 2018 -- Naked Brand Group Inc. (NASDAQ: NAKD) (“Naked”), a global leader in intimate apparel and swimwear, has provided a corporate update on the financial and operational results of its proposed acquisition target, FOH Online Corp. (“FOH”), the exclusive licensee of the Frederick’s of Hollywood global online license.

FOH net sales for the trailing twelve months ended June 30, 2018 were approximately $20.2 million of direct to consumer e-commerce sales, a 26% increase as compared to $16.0 million for the trailing twelve months ended June 30, 2017. Since 1946, Frederick's of Hollywood has set the standard for innovative apparel, introducing the push-up bra, the padded bra, and black lingerie to the U.S. The brand’s rich history has led it to become one of the most recognized in the world.

“We are pleased to see that FOH Online Corp.’s sales have grown at such a rapid rate in response to key improvements made over the last year,” stated Justin Davis-Rice, Chief Executive Officer of Naked Brand Group Limited. “This is a clear indication that FOH’s strategic pivot to their mobile platform with multiple enhancements is not only driving improved customer retention, but also new sales.

“We are in the final stages of negotiating the terms of our proposed acquisition of FOH Online Corp. Assuming we are able to finalize terms and enter into a definitive agreement with FOH Online Corp., we will seek to close the transaction in the third quarter of 2018 and believe the integration into our operations would provide a strong platform to drive the next phase of growth of our e-commerce business and provide opportunities for operating synergies with our extensive wholesale and retail distribution channels,” concluded Mr. Davis-Rice.

About the FOH Online Corp. Transaction

The Company is currently seeking to acquire all of the outstanding common stock of FOH in exchange for both shares of the Company and the forgiveness of debt owed by FOH to the Company’s wholly-owned subsidiary, Bendon Limited. If acquired, the Company would control FOH’s existing license to develop and sell online intimates products, sleepwear and loungewear products, swimwear and swimwear accessories and costumes products under the Fredrick’s of Hollywood name. While the Company has conducted advanced negotiations with FOH, the Company has not entered into a definitive agreement for the acquisition of FOH and there can be no assurance that the acquisition will occur. The proposed transaction is subject to negotiating the terms of, and executing, a definitive agreement relating to the proposed transaction and obtaining various third-party consents (which the Company and the shareholder of FOH are in the process of seeking to obtain). Furthermore, the terms of the transaction are still subject to discussion and may be changed as a result of any material positive or adverse change to the business of either party. Accordingly, there can be no assurance that a transaction will be entered into or that the proposed transaction will be consummated.

About Naked Brand Group Limited:

Naked Brand Group Limited is a leading intimate apparel and swimwear company with a diverse portfolio of brands. The company designs, manufactures and markets a portfolio of 11 company-owned and licensed brands, catering to a broad cross-section of consumers and market segments. Brands include Naked, Bendon, Bendon Man, Davenport, Fayreform, Hickory, Lovable, Pleasure State, Heidi Klum Intimates, Heidi Klum Man, Heidi Klum Swim. Naked Brand Group Limited products are available in 44 countries worldwide through 6,000 retail doors, a growing network of E-commerce sites and 61 company-owned Bendon retail and outlet stores in Australia and New Zealand. Brands are distributed through premier department stores, specialty stores, independent boutiques and third-party e-commerce sites globally, including Macy’s, Nordstrom, Saks Fifth Avenue, Harrods, Selfridges, Amazon and asos among others. For more information please visit www.nakedbrands.com.

Forward-Looking Statements:

This communication contains "forward-looking statements" within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include all statements that are not historical facts. Such statements may be, but need not be, identified by words such as “may,” “believe,” “anticipate,” “could,” “should,” “intend,” “plan,” “will,” “aim(s),” “can,” “would,” “expect(s),” “estimate(s),” “project(s),” “forecast(s)”, “positioned,” “approximately,” “potential,” “goal,” “pro forma,” “strategy,” “outlook” and similar expressions. Examples of forward-looking statements include, among other things, statements regarding future financial performance, future growth in our business, trends in our industry, product innovation and operational expansion. All such forward-looking statements are based on management’s current beliefs, expectations and assumptions, and are subject to risks, uncertainties and other factors that could cause actual results to differ materially from the results expressed or implied in this communication. Among the key factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are the following: our ability to execute a definitive agreement with FOH when expected or at all; the possibility that there are changes or delays in the structure or timing of the proposed transaction between Naked and FOH; the risk that the projected value creation and efficiencies from the transaction with FOH will not be realized; our ability to complete the integration of the operations of Bendon Limited and Naked Brand Group Inc.; the risk that the projected value creation and efficiencies from the transaction with Bendon Limited and Naked Brand Group Inc. will not be realized; difficulties in maintaining customer, supplier, employee, operational and strategic relationships; the possibility that a robust market for our shares may not develop; our ability to raise additional financing; our ability to anticipate consumer preferences; and the other risks and uncertainties set forth under “Risk Factors” in our Annual Report on Form 20-F for the fiscal year ended January 31, 2018. Further, investors should keep in mind that our revenue and profits can fluctuate materially depending on many factors. Accordingly, our revenue and profits in any particular fiscal period may not be indicative of future results. Forward-looking statements speak only as of the date made. Except as required by applicable law, including the securities laws of the United States and the rules and regulations of the SEC, we are under no obligation to, and expressly disclaim any obligation to, update or alter our forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.

Investor:
Naked Brand Group Limited
Joel Primus
joel@thenakedshop.com
or
MZ North America
Chris Tyson, 949-491-8235
chris.tyson@mzgroup.us

Source: Naked Brand Group Limited

Naked Brand Group Limited Engages MZ Group to Lead Strategic Investor Relations and Shareholder Communication Program

NEW YORK- July 09, 2018 -- Naked Brand Group Inc. (NASDAQ: NAKD) (“Naked”),

a global leader in intimate apparel and swimwear, has engaged international IR specialists MZ Group (MZ) to lead a comprehensive strategic investor relations and financial communications program across all key markets.

MZ Group will work closely with Naked Brand Group Limited management to develop and execute a complete capital markets strategy designed to increase the Company’s visibility throughout the investment community. This structured campaign will highlight recent business successes including a successful debt restructuring, equity financing and the transaction between Naked Brand Group Inc. and Bendon Limited in June 2018.

Naked Brand Group Limited was created on June 20, 2018 via the merger of Nasdaq listed Naked Brand Group Inc and 71-year-old New Zealand company Bendon Limited, whose brands include Heidi Klum Intimates and Heidi Klum Swim. Today, the combined company designs, manufactures and markets a portfolio of 11 company-owned and licensed brands, catering to a broad cross-section of consumers and market segments. Its products are available in 44 countries worldwide through 6,000 retail doors, a growing network of E-commerce sites and 61 company-owned Bendon retail and outlet stores in Australia and New Zealand.

MZ has developed a distinguished reputation as a premier resource for institutional investors, brokers, analysts and private investors. The firm has six offices across North America, a strong presence in Asia and Brazil, and maintains extensive relationships with investors throughout Europe. Additionally, MZ Group was recently ranked the No. 1 consultancy in Latin America and No. 7 in the world in business communication.

Managing Director and Head of MZ North America’s Orange County Office, Chris Tyson, will be advising Naked Brand Group Limited in all facets of corporate and financial communications, including the coordination of roadshows and investment conferences across key cities and building brand awareness with the financial media.

“Naked Brand Group Limited due to its extensive operating history and recent transaction has created a unique retail operating platform with significant underleveraged assets,” commented Ted Haberfield, President of MZ North America. “Our primary objective will be to communicate the immense value proposition Naked’s platform business has today and more importantly after new supply chain savings are realized, an expanded E-commerce profile is achieved and strategic acquisitions are implemented. The combination of a stable financial profile with total pro forma revenue of over $100 million and the addition of new organic and inorganic growth strategies position Naked to gain operating scale while leveraging its existing infrastructure, at a high ROI.

“We look forward to building upon the exceptional reputation and brand that Naked Brand Group Limited has made for itself as we implement a robust investor relations awareness program,” concluded Haberfield.

“The inflection point with our story is now center stage as we have made significant progress recapitalizing our company, attracting key retail industry veterans and refining our platform business to achieve significant growth at scale,” stated Justin Davis-Rice, Chief Executive Officer of Naked Brand Group Limited. “With a line of sight to post-synergy EBITDA contribution and positive cash flow operations, we have partnered with MZ Group to execute a comprehensive investor relations strategy and enhance our awareness with the investment community,” concluded Davis-Rice.

About MZ Group

MZ, founded in 1999, combines capital markets intelligence, global investor targeting, IR technology, corporate governance, media and corporate communication and IR consulting, providing comprehensive programs that successfully build and manage shareholder value. With a team of highly experienced senior professionals and an integrated service portfolio, MZ ensures that companies are provided with the right tools and strategies to interact effectively with the investment community and the media, successfully conveying the investment message. MZ's market intelligence, advisory and tactical support activities for investor relations and corporate communications programs are underpinned by a comprehensive IT infrastructure, allowing companies to rapidly achieve global standards of best practices. For more information, please visit www.mzgroup.us.

About Naked Brand Group Limited:

Naked Brand Group Limited is a leading intimate apparel and swimwear company with a diverse portfolio of brands. The company designs, manufactures and markets a portfolio of 11 company-owned and licensed brands, catering to a broad cross-section of consumers and market segments. Brands include Naked, Bendon, Bendon Man, Davenport, Fayreform, Hickory, Lovable, Pleasure State, Heidi Klum Intimates, Heidi Klum Man, Heidi Klum Swim. Naked Brand Group Limited products are available in 44 countries worldwide through 6,000 retail doors, a growing network of E-commerce sites and 61 company-owned Bendon retail and outlet stores in Australia and New Zealand. Brands are distributed through premier department stores, specialty stores, independent boutiques and third-party e-commerce sites globally, including Macy’s, Nordstrom, Saks Fifth Avenue, Harrods, Selfridges, Amazon and asos among others. For more information please visit www.nakedbrands.com.

Forward-Looking Statements:

This communication contains "forward-looking statements" within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include all statements that are not historical facts. Such statements may be, but need not be, identified by words such as “may,” “believe,” “anticipate,” “could,” “should,” “intend,” “plan,” “will,” “aim(s),” “can,” “would,” “expect(s),” “estimate(s),” “project(s),” “forecast(s)”, “positioned,” “approximately,” “potential,” “goal,” “pro forma,” “strategy,” “outlook” and similar expressions. Examples of forward-looking statements include, among other things, statements regarding future financial performance, future growth in our business, trends in our industry, product innovation and operational expansion. All such forward-looking statements are based on management’s current beliefs, expectations and assumptions, and are subject to risks, uncertainties and other factors that could cause actual results to differ materially from the results expressed or implied in this communication. Among the key factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are the following: our ability to integrate the operations of Bendon Limited and Naked Brand Group Inc.; the risk that the projected value creation and efficiencies from the transaction with Bendon Limited and Naked Brand Group Inc. will not be realized; difficulties in maintaining customer, supplier, employee, operational and strategic relationships; the possibility that a robust market for our shares may not develop; our ability to raise additional financing; our ability to anticipate consumer preferences; and the other risks and uncertainties set forth under “Risk Factors” in our Annual Report on Form 20-F for the fiscal year ended January 31, 2018. Further, investors should keep in mind that our revenue and profits can fluctuate materially depending on many factors. Accordingly, our revenue and profits in any particular fiscal period may not be indicative of future results. We are under no obligation to, and expressly disclaim any obligation to, update or alter our forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise, except as required by law.

http://cts.businesswire.com/ct/CT?id=bwnews&sty=20180709005258r1&sid=acqr7&distro=nx&lang=en
View source version on businesswire.com: https://www.businesswire.com/news/home/20180709005258/en/

Investor Contact:
Naked Brand Group Limited
Joel Primus
joel@thenakedshop.com
or
MZ North America
Chris Tyson, 949-491-8235
chris.tyson@mzgroup.us

Source: Naked Brand Group Limited

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About Naked Brand Group, Inc.:

WE ARE NAKED.

Naked was founded on one basic desire: to create a new standard for how products worn close to the skin fit, feel and function. We have spent years developing designs and fabrics that feel like nothing else. Like you are wearing nothing at all. So you feel how you want to feel: free, unencumbered and empowered. We know because that’s how we feel when we wear them.

OUR BRAND

Naked was founded on one basic desire: to create a new standard for how products worn close to the skin fit, feel and function. We have spent years developing designs and fabrics that feel like nothing else. Like you are wearing nothing at all. So you feel how you want to feel: free, unencumbered and empowered. We know because that's how we feel when we wear them. We are naked.

OUR COMPANY

Established in 2010 by founder Joel Primus in Vancouver, Naked (OTCQB: NAKD) has a strong and growing footprint. We are strategically placed in some of the best online and department stores in North America. In 2014, renowned designer and sleepwear pioneer Carole Hochman joined as Chief Executive Officer, Chief Creative Officer and Chairwoman.

Naked is intent on becoming a global lifestyle brand for both women and men. We are hard at work developing amazing women’s intimate apparel, sleepwear and loungewear—the kind of extraordinary products for which Carole Hochman has been admired for years. These women’s collections will be introduced in 2015. Meanwhile, we are committed to constantly optimizing and innovating our men’s collections. In the future, we see Naked moving into other apparel and product categories that exemplify the mission of our brand, such as activewear, swimwear, sportswear and beyond.

NOTHING TO HIDE

When you are Naked, you have nothing to hide. The Naked Brand Group prides itself on corporate transparency. We want you to know the who, what, where and why behind the products you love. Our manufacturing partner shares our values, including a social responsibility philosophy that supports the protection of human rights.

Our manufacturer provides a working strategy to implement the Business Social Compliance Initiative (BSCI). The key is a partnership in respecting human dignity, managing risk and maximizing the opportunities in the supply chain by taking a proactive and ethical approach.

CHARITY

Project World Citizen

Naked is committed to giving the gift of technology to those without access to it. Through Project World Citizen (PWC), Naked donates a portion of each sale to building computer labs in rural Ghana. PWC helps create sustainable opportunities in the region by focusing on education, training and skill development. Naked also houses all donated computers in its warehouse, which doubles as the Project World Citizen Society headquarters.

Fashion Targets Breast Cancer

This November, in collaboration with the Council of Fashion Designers of America, Naked made contributions from the sale of its products to Fashion Targets Breast Cancer (FTBC). Grants from FTBC help low-income, minority and immigrant women with screening, treatment and support services to help them cope with their cancer. Currently, funds are donated to Maimonides Medical Center, The Ralph Lauren Center for Cancer Care and Prevention, and SHARE—Self-Help for Women with Breast and Ovarian Cancer.

NOT FOR SALE

Being Naked is about being free and unencumbered, so you can be your best self. This is why we're supporting Not For Sale (NFS), a non-profit organization empowering rescued victims of modern-day slavery to live their lives freely. Learn more here.

COMMUNITY

Naked is committed to supporting local charities and has been involved with several local community events in the Vancouver area, where the company was founded. Naked supports the Abbotsford branch of the Pacific Pathways Development, an organization that helps provide better lives for people with learning disabilities. Naked has also made financial and product donations to the Vancouver Firefighters Burn Fund. Since relocating our corporate headquarters to New York City in July 2014, Naked has donated to Coalition for the Homeless. Naked will continue to give back to its new home, joining the dynamic community in which its CEO, Carole Hochman, and many members of our leadership team and board have been active citizens for years. Carole is a member of the Board of Directors for the Council of Fashion Designers of America, based in New York City. She is also on the President’s Council of Sanctuary for Families, New York’s leading service provider and advocate for survivors of domestic violence, sex trafficking and related forms of gender violence.

MANAGEMENT TEAM

CAROLE HOCHMAN
CHIEF EXECUTIVE OFFICER, CHIEF CREATIVE OFFICER AND CHAIRWOMAN

Carole Hochman is a renowned designer and sleepwear pioneer. She is considered one of the single most influential women in the intimate apparel and sleepwear business in the United States. She has been creating intimate apparel for more than 30 years and was the driving force behind the Carole Hochman Design Group, for which she served as Chief Creative Officer until her departure in 2013 and for which she was previously CEO until its acquisition by the Komar in 2010. Under Carole’s leadership, Carole Hochman Design Group manufactured Carole Hochman brand of sleepwear, loungewear and daywear, plus numerous other sleepwear collections including Christian Dior, Oscar de la Renta, Ralph Lauren, Jockey, Donna Karan, Tommy Bahama and Betsey Johnson. Carole is an expert in translating brand identity into intimate apparel and has an innate ability to identify opportunities and trends and forecast successful endeavors that the rest of the industry quickly follows. She was one of the first designers to embrace the concept of QVC, recognizing the power of the home shopper, a customer who has proved loyal to her from the start.

“When I first met Joel Primus, I felt an immediate chemistry and synergy. The brand name lends itself to the creation of something dynamic and extraordinary, not only in the intimates industry, but beyond. Naked can be translated into all products that touch your skin and interact with your body, and I am thrilled to help the brand grow and expand into new directions.”

JOEL PRIMUS
PRESIDENT AND FOUNDER

Joel is the founder and creative visionary behind Naked. Inspired by his exposure to performance apparel during his athletic career and luxurious fabrics while traveling South America, Joel sought to create Naked. His vision was to create an innovative apparel brand that would combine performance and luxury to redefine the way clothing worn close to the skin fits, feels and functions. In the promotion of Naked, Joel has appeared on CBC’s Dragons' Den three times in addition to Entertainment Tonight Canada, eTalk in Canada, Urban Rush, Shaw TV's The Express and The Fanny Kiefer Show. Joel was recently selected as one of BC Business' Top 30 Under 30 entrepreneurs and has funded the creation of multiple computer labs in Ghana through his charity, Project World Citizen.

"What gets me excited to go to work every day is knowing that the sale of our products contributes to the empowerment and freedom of people through education-based charities. I also love knowing that when someone wears Naked, they feel the difference and it gives them an edge to take on their day—whatever it holds."

"My favorite Naked underwear is our Microfiber Boxer Brief. I’ve been working out in them, traveling in them and wearing them under suits for over five years now. No matter what I do or where I go they function, feel and look good."

KEN LIN
VICE PRESIDENT OF FINANCE

Mr. Lin has been an employee of Naked since February 2016. From March 2014 to February 2016, Mr. Lin was Corporate Controller for HVS Global Hospitality Services, a leading consulting and services organization focused on the hotel, mixed-use, share ownership, gaming and leisure industries. From June, 1991 to February, 2014, Mr. Lin was Corporate Controller for The Good Stuff Company, LLC, a distributor and manufacturer of licensed toys and novelties, and a nationwide toy crane service operator with more than 200 employees nationwide. Mr. Lin holds a BBA in Accounting from the Fu-Jen Catholic University in Taipei, Taiwan, and an MBA in Computer Information Systems from Baruch College, CUNY, New York.

“I’m very excited to be joining what I believe can become the next great apparel brand. Joel has laid a great foundation, and Carole Hochman is a proven force in this industry. Together, this team has the ability to supercharge a brand like Naked toward enormous success."

PAT LARKIN
VICE PRESIDENT SALES

Pat has spent over thirty years in the Intimate Apparel Industry. In early 1990’s, she was the National Sales Manager for I. Appel Corporation in sleepwear. She then became Vice President of Sales for the launch of Karen Neuburger and then Vice President of International Sales for Richard Leeds. Her extensive sales relationships include high end and mid-tier department stores, as well as specialty and off-price stores and private label channels throughout the United States.

ROCCO DAMIANO
NATIONAL SALES MANAGER

Rocco has more than 25 years of sales and marketing management experience in lingerie, daywear, shapewear, and intimate apparel for both domestic and international brands including Karen Neuburger and Eber Interntaional. Most recently, he was the USA Manager for the iconic British Legwear brand Pretty Polly.

JENN GOSSWEILER
IN HOUSE ACCOUNT MANAGER

Jen began her career in 2000 as the assistant women’s accessories and sleepwear buyer at Ralph Lauren. In 2003 she was the assistant buyer at PVH Corp in Women’s Sportswear. Jenn then worked at the Carole Hochman Design group for 10 years climbing from an Account Executive to Senior Analyst to Specialty Store Sales Manger.

IRIS ARENSON
IN HOUSE ACCOUNT MANAGER - NORTHEAST REGION

Iris began her career in the Intimate Apparel Industry at Eve Stillman N.Y in 1979 after graduating with a BBA from Baruch College, CUNY New York. From 1986 to 2016, she worked exclusively for Carole Hochman Design Group / CHDG: A Komar Company. She has developed a strong reputation for her commitment to sales and excellence in customer service. During her 29 years at CHDG, Iris has created strong relationships with specialty stores as well as major stores while also developing niche market opportunities.

SARA BELON
IN HOUSE ACCOUNT MANAGER - NORTHEAST REGION

Sara started her career working for BareNecessities.com in merchandising and marketing. She then became an independent sales representative for brands such as Le Mystere, Maison Lejaby, Fine Lines, Splendid Intimates, UnderElla by Ella Moss, Coconut Grove, Jenna Leigh Lingerie, Affinitas & Parfait, Body Wrap and Curvy Kate. She has a specialized background in sales development, marketing and product merchandising

COMMUNICATION PARTNERS

CASE STUDY BRANDS, AGENCY OF RECORD: ADVERTISING, MARKETING, COMMUNICATION AND PACKAGING DESIGN
Case Study is a full-service strategic marketing, communication, advertising and design company dedicated to unlocking a brand’s full potential. Formed in 2012 by Principals Sara Allard and Nicole Enslein, we partner with our clients, listen carefully, and use our passion and experience to identify the key insights that authentically connect brands with their target. We offer end-to-end marketing and communication solutions with a focus on delivering bottom-line results. Our capabilities include traditional above- and below-the-line creative development, strategy, research and production.

SARA ALLARD
PRINCIPAL AND CO-FOUNDER, CASE STUDY
Sara offers a unique combination of creativity, elegant taste and strategic insight. Prior to forming Case Study, she spent 15 years as Creative Director at Carole Hochman Design Group, where she created enduring and memorable brand identities for over 26 top-100 fashion brands including Nicole Miller, Donna Karan, Oscar de la Renta, Betsy Johnson, Jockey, Ralph Lauren, Tommy Bahama and Nine West, to name a few. She developed new brand identities for OnGossamer, St. Eve, Jane & Bleecker, Stan Herman, Cottonista, Perfection, Midnight by Carole Hochman, and Carole Hochman. Managing a stable of brands, Sara has designed and launched e-commerce websites, developed e-campaigns and authored blogs; she has created all aspects of packaging design and she has led big-box programs for Costco US and International, Sam’s Club, BJ’s Wholesale Club and QVC to brand divisions for national department stores. She has maintained sourcing, pricing, delivery schedules and standards on all packaging elements. As part of building brand identity, she has designed showrooms to perfectly represent the brand’s identity. Additionally, she has organized public relations efforts with fashion editor events to showcase new collections. Sara has consistently surpassed retailer and consumer expectations in merchandising collections using the most innovative designs and marketing know-how.

.SOURCE: http://www.nakedbrands.com/

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